A maker of knockoff tapes became the king of YouTube. Here's how: https://www.latimes.com/world-nation/story/2019-11-19/india-youtube-bollywood-t-series

This Indian production company's YouTube channels have a total subscribership that dwarfs that of Justin Bieber, Ed Sheeran, Taylor Swift - and PewDiePie. Here’s how the T-Series empire was built.

https://twitter.com/i/moments/1196884745600131073